It's finally here, the release of the Comfort Collection! I've been working on pieces for this collection slowly over the past year and I'm so excited to launch it tomorrow morning.
As life has changed I started to notice the shift in what people are wearing in their daily life as many others have I'm sure. If's no longer just work pants and a button down shirt, but sweatpants and t-shirts and casual dresses. I noticed it in myself and to be honest I've been wearing sweatpants almost every day if I'm not leaving my house. So I wanted to create a collection of pieces that I myself was looking for, elevated essentials that can be worn while you're at home or running errands but still refined enough for going out.
The core of this collection are the short and long sleeve shirts, midi dress, and jogger sweatpants. They are all made from a 100% Organic Cotton and Hemp blend knit material that is the perfect weight, light enough to wear during the summer but thick enough for the colder months. Perfect to wear year round on their own or layered with your existing wardrobe.
These knit pieces are being locally produced in Nashville, TN and sold on a pre-sale basis for the first two weeks. What does this mean and why are we doing a pre-sale?
- Doing a pre-sale allows us to gauge demand before going into production.
- This allows us to more accurately produce inventory without excess.
- This in turn reduces excess inventory and waste.
- For pre-sale items the expected turnaround time is 6-8 weeks to allow for production and shipping.
An Organic Sherpa Sweatshirt will also be a part of this collection. This is not eligible for the pre-sale discount code, however, these are made and ready to ship. There is an extremely limited quantity as this material can take weeks if not longer to be delivered so once they're sold out they will be unavailable for quite a while.
Two other dress will be part of this release as well, easy pieces that can be thrown on and dressed up or down. These are handmade in house and have our normal 2-4 week turnaround time. Here's a preview of the Sloane dress, one of my favorites:
And, last but not least there will be a couple one of a kind pieces available. I've been holding onto these, but I think it's time for them to find another home for them with someone who loves them as much as I do. A clue is that they are hand marbled which really makes them special as each piece of hand marbled fabric is different.
That's it for now, but I hope everyone is staying safe and doing well. Wishing everyone all the best during these times!